Privacy Policy

L&S Growth ("we", "us", "our") provides lead generation, cold outreach, and AI-powered lead qualification services to local service businesses ("clients") in New Zealand and Australia. This policy explains what data we collect, why, and how it's handled — both for our clients and for the people who message our clients' businesses.

Depending on which of our services a business uses, we may collect:

• Messages sent to a client's Facebook Page or Messenger inbox, so our AI can respond to and qualify the enquiry
• Contact details a lead provides during that conversation (e.g. name, email, phone, job details, location)
• Publicly available business contact information we use to run cold outreach campaigns on a client's behalf (e.g. business name, email, phone)
• Email open/click activity on outreach emails, used to measure campaign performance
• Calendar availability and booking details, when a client connects their Google Calendar so qualified leads can be booked directly

• To respond to and qualify enquiries sent to a client's Facebook Page, using an AI assistant configured with that client's business information
• To book qualified leads directly onto a client's calendar
• To run and track cold email and outreach campaigns for our clients
• To generate reporting and analytics for our clients about their leads and campaign performance
• To improve and troubleshoot our own systems

We do not sell personal data, and we do not use lead or client data for advertising purposes.

We rely on the following third-party services to operate. Data may pass through them as part of normal operation:

• Meta (Facebook Messenger Platform) — to receive and reply to messages sent to a client's connected Facebook Page
• Anthropic (Claude) — the AI model used to read and respond to lead conversations
• Google (Calendar, OAuth) — to book appointments on a client's calendar
• Supabase — our database provider, used to securely store lead and client data
• Resend — for sending outreach and transactional email

We retain conversation and lead data for as long as a client's account is active, so they can review their lead history. If a client stops working with us, we delete their data on request.

If you've messaged one of our clients' businesses and want your data removed, contact us at the email below and we'll action it — for you directly or by passing the request to the relevant business.

Questions about this policy or a data request? Email us at lsgrowthagency.co@gmail.com.